Apple NewsFlow 2.0

Can One Site Aggregate ALL Apple User News?

Well, we're certainly going to give it a try.  (and you can help...more on that later)

Today we introduce Apple Enthusiast, designed to aggregate all the Apple user news in one, always-updating website. Combined with Apple Investor News, which aggregates all Apple [AAPL] business and financial news, we have the entire Apple universe covered.

Whether it’s user news about the Mac, iPods, iPhones or software, hardware, user tips, hacks, accessories, games, or the best deals for Apple-related products, we’ll have it here. Plus audio and video podcasts.

Like Apple Investor News, Apple Enthusiast sorts news headlines into useful and relevant categories spread over three main site pages, updated continually. Categories include Apple Mac + Mac OS, Apple iPod, Apple iPhone, Apple Rumors, Tips + Tricks, Apple Games, Apple in Living Room, Deals + Sales, Steve Jobs, Apple Developers and 12 other categories. Apple Enthusiast also aggregates video into some of the categories.

What intrigues me most about AE us how different the newsflow is from AIN!  There's some overlap between the two sites, but not as much as I expected. This is testament to the extraordinary amount and diversity of Apple-related news. And to our filters.

You can help make us better by suggesting news sources or new categories. Just contact us here. Enjoy.

Welcome News Enthusiasts: AAPL and Apple!

Welcome. My name is Frank Cioffi. This blog is an adjunct to AppleInvestorNews.com and the soon-to-be-launched AppleEnthusiast.com.

I’m a former television news producer and technology marketing veteran. I’m a news nut and a media enthusiast. How communication flows has always intrigued me. Obviously the last 10 years has been a blast for me as I’ve watched the web redefine communication.

This blog is an exploration of how news flows and how we perceive news. More specifically it’s an exploration of how the enthusiast consumes news on the web. That’s become more challenging as the number of niche news sites, blogs and other vertical information sources grows exponentially.

This story begins with my enthusiasm for Apple, Inc. I’ve owned a Mac since it’s introduction in 1984 and, like many others, I’m excited by all things Apple. When I started investing and trading in Apple (AAPL), my browser bookmarks of Apple-specific news sites grew to over 40. It was hard to keep up. Typical web information overload.

I got an RSS newsreader, and that helped. But I needed more. The aggregated headlines from the search engines’ news sections helped too; but I soon wanted more than a single list of undifferentiated headlines.

I wanted my news sorted into categories relevant to my specific interest in Apple investing. I also wanted to try to fully capture the Apple information overload, while still relaying the nuances of its unique newsflow.

That’s how AppleInvestorNews.com was born. It’s a news portal for enthusiasts, specifically the Apple investor. And it’s a work in progress. In a few months we’ll introduce a niche news portal for the Apple user.

I invite you to take a look. More later.

(Our launch press release is here.)